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WORTH THE SCROLL ON SUBSTACK

A weekly edit of the social, AI and digital marketing updates I think are actually worth knowing.

Each issue takes one topic and unpacks it properly, with practical examples, useful tools and the current updates worth having on your radar.

Worth The Scroll

Worth The Scroll

INSIDE EACH EDITION

01/

ONE MAIN TOPIC


A deeper look at one social, AI or digital marketing topic that is actually relevant to running a business.

02/

PRACTICAL TAKEAWAYS


The prompts, examples, steps and ideas you can actually try rather than just another list of updates.

WORTH THE SCROLL

03/


A quick edit of the current platform changes, trends and updates I think are worth knowing that week.


WHY WORTH THE SCROLL EXISTS

I work in digital marketing every day, which means a lot of my time is spent keeping up with what is changing across social media, AI and the wider digital space.

There is a lot of information out there. A lot of it sounds urgent. Very little of it actually needs your attention.

Worth the Scroll is where I share the things I think are genuinely useful, along with what I am testing, using and learning through running The Erin Edit.

The aim is simple: help you keep up without having to spend your whole week doing it.


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GET THE WEEKLY EDIT DELIVERED STRAIGHT TO YOUR INBOX.

Social media changes. AI changes even faster.
I’ll keep an eye on it so you don’t have to.